Building Success from Adversity – The Story of Benjamin Donhardt

Benjamin Donhardt’s story is a testament to resilience, courage, and the ability to turn adversity into a driving force for success. As the co-founder of SupaFit Grow, Benji (as he is affectionately known) has navigated the challenges of life to build one of the most successful fitness brands in the world. This article unpacks his journey, from a troubled upbringing to becoming a leader in the fitness industry, and offers invaluable insights for gym and studio owners.

1. From Hardship to Leadership – Benji’s Early Life

Benjamin’s story begins with a challenging childhood, growing up in a home plagued by domestic violence. His role as a protector for his younger sisters at just eight years old shaped his sense of responsibility and resilience.

Despite the hardships, Benji always believed that these experiences were shaping him into a future leader. Fitness became his escape, a safe space where he could build confidence, discipline, and self-belief.

“I always knew I was going to be a leader. I wanted to build something for the betterment of humanity.”

Lesson: No matter your background, your experiences can build the foundation for future success. Use adversity as fuel to drive your ambitions.

2. The Turning Point – Choosing Growth Over Comfort

After leaving home at 13 to live with his father, Benji experienced a loving, stable environment for the first time. But the guilt of leaving his sisters behind stayed with him.

In his late teens, Benji found himself surrounded by the wrong crowd, but he quickly realized this path was not aligned with his vision for the future.

“I knew I had to get away from that crowd. I started surrounding myself with people I wanted to emulate.”

Key Takeaway: Surround yourself with individuals who reflect the future you want, not the past you’re trying to escape.

3. The Power of Fitness – From Passion to Profession

Fitness had always been a core part of Benji’s life. While in the Navy, a close friend remarked on his natural ability to lead and inspire through fitness. This led Benji to pursue personal training.

Despite being turned down for elite Navy positions, he pivoted, seeing these setbacks as blessings that steered him toward his true calling.

Action Step: Listen to feedback from those around you. Often, others see potential in you before you see it in yourself.

4. Embracing Discomfort – Benji’s Philosophy on Growth

Benji consistently placed himself in uncomfortable situations to grow. From moving to San Francisco without a job to walking into gyms and offering his services for free, he embraced uncertainty.

“You’ve got nothing to lose. The worst that can happen is someone says no.”

This mindset, rooted in courage, allowed Benji to gain experience, build relationships, and expand his network globally.

Advice for Gym Owners: Take bold steps. Whether it’s launching a new program or expanding your services, don’t let fear hold you back.

5. Building Relationships – The Heart of Success

One of Benji’s superpowers is his ability to connect with people. At conferences, he stands out by genuinely engaging with others, offering value without expecting anything in return.

Key Principle:

    – Be authentic.

    – Provide value first.

    – Approach every interaction with curiosity, not expectation.

    “I love building relationships. How can I help this person or learn something from them?”

    For fitness professionals, this translates into building strong client relationships, creating a loyal community, and fostering trust.

    6. Founding SupaFit Grow – A Vision for Impact

    Alongside his business partner Michael, Benji co-founded SupaFit Grow, a fitness marketing and business development company. Their mission is to help gym and studio owners scale by focusing on core values, integrity, and service.

    Benji attributes their success to the complementary relationship between him and Michael – two different personalities united by a shared vision.

    Business Tip: Partner with individuals who balance your strengths and weaknesses. A strong partnership can drive exponential growth.

    7. Leadership Lessons from the Navy and Beyond

    Benji’s leadership style is built on integrity and leading by example. His time in the Navy taught him valuable lessons – both on what to do and what not to do.

    “Never give someone a task you wouldn’t do yourself.”

    For gym owners, embodying this leadership philosophy can transform team culture and client relationships.

    8. The Secret to Team Building – SupaFit Grow’s Culture

    SupaFit Grow’s success is driven by a dedicated team that shares the company’s values. Benji emphasizes the importance of hiring the right people and nurturing a strong, positive culture.

    “Our team is family. They share our vision and passion.”

    Pro Tip: Invest time in finding the right team members. It’s better to hire slowly and build a cohesive culture than to rush and compromise your values.

    9. What’s Next for SupaFit Grow?

    Benji and Michael are on a mission to build a billion-dollar company with a global presence. They’re already operating in multiple countries and have their sights set on expanding into the Middle East and other emerging markets.

    “We want to build something that impacts humanity and helps people live healthier lives.”


    Final Thoughts – Advice for Aspiring Fitness Entrepreneurs

    Benji’s advice to those looking to build a successful business is simple:

    Take action. Execute on your ideas without fear of failure.

    Be resilient. Failure is part of the process – learn and keep moving forward.

    Stay authentic. Never wear a mask or compromise who you are.

    “Fail forward. Keep learning, keep growing, and don’t let fear hold you back.”


    Follow Benjamin Donhardt and SupaFit Grow:

    Website: superfitgrow.io

    Instagram: @superfitbenji