Welcome to Profit Made Simple,

where you’ll learn the proven blueprint to scale your fitness business to produce more profit, time and impact. Coach Dan Henderson is your host, a successful entrepreneur who has set up, operated and sold multiple companies over the last 15 years. If you’re a fitness business owner struggling to grow your business and create the life you envisioned, this podcast is for you.

Learn real-world strategies, from automating marketing to systemizing your business and becoming a better leader.
Subscribe now and start seeing real results in your business.

Latest Episode

Are you ready to transform your business into a vibrant hub where each team member is committed, supported, and thriving?

This week on ‘Profit Made Simple,’ we’re diving deep into the pivotal role of company culture with none other than Martin Rooney, one of the best thought leaders within the fitness industry.

🌟 In This Episode, You’ll Discover:

The Three B’s of Culture: Learn how Beings, Beliefs, and Behaviours shape the foundation of your business environment.

Why Culture Equals Brand: Understand why your true brand is not your logo or slogan, but the culture that permeates your gym.

Strategies to Protect Your Culture: Get actionable tips on maintaining a positive and productive workplace.

Bringing Beliefs to Life: Find out how to translate your company’s values into everyday actions that resonate with both your team and clients.

Leadership’s Role in Culture: Hear how effective leadership is critical in fostering a robust company culture.

Martin shares invaluable insights and practical advice on building a company culture that not only attracts the right clients but also retains top talent, ensuring your fitness business stands out in a crowded market.

Welcome to Profit Made Simple,

where you’ll learn the proven blueprint to scale your fitness business to produce more profit, time and impact. Coach Dan Henderson is your host, a successful entrepreneur who has set up, operated and sold multiple companies over the last 15 years. If you’re a fitness business owner struggling to grow your business and create the life you envisioned, this podcast is for you.

Learn real-world strategies, from automating marketing to systemizing your business and becoming a better leader.
Subscribe now and start seeing real results in your business.

All Episodes

Welcome to Profit Made Simple,

where you’ll learn the proven blueprint to scale your fitness business to produce more profit, time and impact. Coach Dan Henderson is your host, a successful entrepreneur who has set up, operated and sold multiple companies over the last 15 years. If you’re a fitness business owner struggling to grow your business and create the life you envisioned, this podcast is for you.

Learn real-world strategies, from automating marketing to systemizing your business and becoming a better leader.
Subscribe now and start seeing real results in your business.

About Dan

Meet Dan Henderson, founder of Fitness Profit – a coaching and consulting business helping fitness owners achieve more freedom, impact, and income. With over a decade of experience in the industry, Dan is a well-respected leader, owning two successful businesses within the space: Momentum 360 gym and Australia’s largest fitness conference, Filex.

As a published author and entrepreneur, Dan shares his knowledge on the Profit Made Simple podcast, where he interviews industry experts and offers practical advice for growing your fitness business, building your brand, and achieving your goals. Join Dan each week and take your fitness business to new heights with Profit Made Simple.

About Dan

Meet Dan Henderson, founder of Fitness Profit – a coaching and consulting business helping fitness owners achieve more freedom, impact, and income. With over a decade of experience in the industry, Dan is a well-respected leader, owning two successful businesses within the space: Momentum 360 gym and Australia’s largest fitness conference, Filex.

As a published author and entrepreneur, Dan shares his knowledge on the Profit Made Simple podcast, where he interviews industry experts and offers practical advice for growing your fitness business, building your brand, and achieving your goals. Join Dan each week and take your fitness business to new heights with Profit Made Simple.

About Dan

Meet Dan Henderson, founder of Fitness Profit – a coaching and consulting business helping fitness owners achieve more freedom, impact, and income. With over a decade of experience in the industry, Dan is a well-respected leader, owning two successful businesses within the space: Momentum 360 gym and Australia’s largest fitness conference, Filex.

As a published author and entrepreneur, Dan shares his knowledge on the Profit Made Simple podcast, where he interviews industry experts and offers practical advice for growing your fitness business, building your brand, and achieving your goals. Join Dan each week and take your fitness business to new heights with Profit Made Simple.

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