For the longest time, I was under the impression that being an exceptional trainer and providing a top-notch service would naturally lead to business success.
Then I would see local competitors and their facilities bursting at the seams and I knew we delivered a superior product.

They were just FAR better than me marketing and sales.

I got my shit together as the thought of potential clients settling for less when they could have the best was unacceptable.

The result was dominating my local market and having a business that reflected the quality we delivered.

Two years ago, I met Daniel Tancock, a gym owner whose situation was all too familiar.

He was committed, passionate, and provided an exceptional service, but his client numbers just didn’t match up.

He was the best-kept secret when he deserved to be the talk of the town.

Joining our Elite program was a turning point for Daniel.

With the expert guidance of coach Jen Collins, his gym’s membership soared to over 300 members (growth of 200+), necessitating an upgrade to a larger facility to accommodate the growth.

Daniel’s story is one of dedication and perseverance.

No shortcuts, just consistent hard work.

And now, his results speak for themselves.

It’s your turn. If you’re tired of being the town’s best-kept secret, it’s time to arm yourself with the essential skills in marketing and sales.

It’s time to build a business that not only reflects your passion and care but also amplifies your impact.