Here’s your weekly hit of 5-Bullet Friday, a roundup of what’s been on my mind and what I’m diving into:

1. Deep care for your Clients is your Unparalleled Competitive Advantage

An incredible space, wonderful technology, fancy equipment is all nice but if you want to truly standout as a fitness business owner then care for your clients deeply.

2. Your Income can only Grow to the Extent you Do

If you have hit a plateau within your business and your earning capacity, it’s because you have stopped growing as a person.

You haven’t acquired the knowledge, mastered the skills or shifted the beliefs necessary to ascend to that next level.

3. We Solve Problems that Don’t Exist

Often in business, we solve problems that don’t exist.

We lose focus of what truly matters and focus our scarce time, energy and focus on the trivial and unimportant.

Recognising and realigning our priorities is crucial to avoid chasing shadows and ensure we address the real challenges that impact our success

4. Building Muscle is Number 1

Lifetime just conducted a survey of 3000 consumers and the results are interesting…

Nearly 36% of respondents identified muscle building as their top goal for the year. This was the number one goal over second placed ‘losing weight’.

5. What I’m Reading…

The Psychology of Money by Morgan Housel

This book offers invaluable insights into how our perceptions and behaviours around money shape our financial success and happiness.

The book equips you with the mindset to make smarter choices and navigate the complex world of finance with ease and confidence


P.S. We have just launched our new website and it is PACKED full of free resources to help you grow your business. Check it out HERE