10 Fitness Business Mistakes That Are Killing Your Growth (And How to Fix Them Fast)
Introduction: Awareness Precedes Change After working with hundreds of fitness business owners, I keep seeing the same costly mistakes repeatedly.These aren’t just minor oversights—they’re serious errors that are robbing great coaches and entrepreneurs of income, freedom, and impact. In this post, I’m ...Read More
The Sales Sensei’s Secrets: How Joe Marcoux Transforms Sales Without the Sleaze
Introduction: Redefining Sales in Today’s World Welcome to another episode breakdown from Profit Made Simple! In this special feature, I had the privilege of sitting down with Joe Marcoux—better known as The Sales Sensei.Joe isn’t just a sales professional; he’s a master ...Read More
The Businesses That Built Me: Real Lessons from 17 Years of Fitness Entrepreneurship
Introduction: No Highlight Reels, Just the Real Story In this episode of Profit Made Simple, I’m peeling back the curtain on every business I’ve owned over the past 17 years. From humble beginnings to major milestones—and plenty of mistakes along the ...Read More
The Dark Side of Discipline: How Fitness Business Owners Can Reclaim Their Time & Sanity
Introduction: Discipline or Distraction? Welcome to a special deep dive inspired by our latest 'Profit Made Simple' podcast featuring the incomparable Craig Ballantyne. If you're a gym owner, personal trainer, or bootcamp leader striving to grow your fitness business, you've likely ...Read More
Three Critical Reasons Your Fitness Business Isn’t Growing — and How to Overcome Them
In our most recent episode of Profit Made Simple, host Dan Henderson delved into the core issues hindering the growth of fitness businesses.Drawing from his extensive experience—scaling multiple businesses to seven figures and leading Australia's largest mastermind for fitness business owners—Dan identified ...Read More
From Broken to Bulletproof: Alex Ranieri’s Million-Dollar Fatherhood Mission
From Fat Kid to Pro Athlete: Alex’s Early Identity Shifts Alex's story begins not with glory, but with grit.As a young boy, he struggled with his weight and self-worth. At just 12 years old, he tipped the scales at 114kg. Bullied, depressed, ...Read More